Now that the holiday season is fully upon us, we wanted to give you a taste of In Bloom New York’s own favorite holiday décor for Winter 2010. First in line is the transformation of chic Soho apartment we decorated from corner to cornice in colors, textures and combinations we find unexpected yet steadily in line with the holiday spirit.
The grand loft-style apartment combines living, bar, kitchen and dining areas into a single space. As such, our designers tailored every installation to its individual environment, giving special effects to each while seamlessly combining the various designs into a cohesive whole.The display on the main entrance table featured an antiqued urn spilling over with red grapes, fresh pomegranates and freeze-dried red & black roses. As the first look of the party, the feeling was festive without making a blatant holiday statement.Looking ahead to the centrally located bar, guests approached a lit wreath embellished with freeze-dried roses, dried pomegranates & lotus pods, pheasant feathers and eucalyptus. The richly decorated wreath hung as an appropriate alternative to the standard holiday tree.The environment immediately to the right of the bar became the DJ both whose set-up we framed with a snaking, partially-gilded magnolia leaf garland and fresh red roses. The asymmetrical line of the garland moved the eye along and around the impressive cabinets de curiosités and down towards the decadent food station.The food station became another focal point looking down the length of the room past the bar and DJ booth -- the grand statement being a 4 foot tall arrangement of rose hips, ruby red roses, tall ilex berries & red dogwood branches in a sterling silver bowl. We served up mixed florals in smaller silver containers combining magnolia leaves, purple & red anemones, hot pink peonies and dried pomegranates. A twisting, handmade white pine & redwood branch garland completed the table design.Complimentary arrangements for the kitchen combined elements from the table such as redwood branches, purple & red anemones, hot pink peonies and ruby red roses.In an area nearest the kitchen and entrance, we draped a life-size Grecian marble figure with gilded laurel & holly strung with ruby, black, and two-toned red roses. The result not only embraced but transcended the holiday spirit, allowing the owner the choice of keeping the garland on display for as long as desired.Reaching far across the space to where guests could lounge, the seating area incorporated timeless and seasonal elements such as red poinsettias and a mantelpiece garland. Instead of obscuring the fireplace with florals we sought to accentuate its design elements by wrapping the columns with more white pine & redwood branch garland. The mantel's cornice of magnolia branches, red dyed eucalyptus, dried pomegranates, lotus pods and hundreds of freeze dried rose came together by the hands-on efforts of Eric, Roshy and Parker. We added glittered birds with exotic plumes as the finishing touches.And finally, exotic orchids with red dogwood branches paired nicely with ilex bunches in the guest bathroom.
In Bloom New York had the pleasure of participating in the Wedding Salon two weeks ago at the Roosevelt Hotel. We were very excited about this event because it was a great opportunity to meet new brides and vendors in the New York City area. The Wedding Salon is a great event for a florist to showcase their ability because of the opportunity to design a cohesive table with all the components: chairs, place settings, centerpiece, etc.Immediately, we knew that we wanted to keep the design whimsical with a garden-like feel and to let the gorgeous flowers speak for themselves. The main centerpiece featured a lush mix of green & white Hydrangeas, pink, white & buttercup Ranunculus, hanging green Amaranthus, white & ivory Garden Roses, mint Roses, fuchsia & light pink Peonies and sprigs of mint. We arranged these full flowers in an antiqued white urn set atop a pedestal covered in moss and twisting wisteria branches. Silver glittered birds adorned the centerpiece; we also perched them on the bride and groom's chairs along with Italian Ruscus vines, continuing the garden theme of the table.We set the table for six using gorgeous vintage-inspired floral plates and gold-rimmed chargers. We chose glassware with gold accents and ornate flatware that complemented the colors of the table beautifully. Stephanie Somodi from Designing the Most Inviting Day created a phenomenal table card along with seating cards that we placed in front of each guest's plate. We loved working with Stephanie who grasped the concept of our design in her creation.The table also included tea lights of varying heights along with sterling silver & mercury julep cups filled with Peonies, Ranunculus, Jasmine, Lilac, mint sprigs and Garden Roses.Thank you again to Stephanie Somodi for the beautiful handmade stationary. Special thanks to Brad Schrager Photography for your beautiful images of our table!
In Bloom New York participated in the Great Bridal Expo held on Friday April 9, 2010 at the Marriott Marquis hotel in Times Square. We were very excited to be involved in this bridal show - it was a great opportunity to meet prospective brides and new vendors. We decided to go against the grain and chose three high cocktail tables instead of the traditional long table. The individual tables allowed us to showcase two different designs and color schemes instead of having a hodgepodge of arrangements and bouquets on a single table.Our table on the left involved a primarily pink and white color scheme. The tall centerpiece consisted of white Cherry Blossoms, white Cymbidium Orchids, gorgeous Antiqued Hydrangeas, pops of yellow Oncidium Orchids and pink Lisianthus. We left the design very natural and free flowing, allowing the flowers and branches to mix together well.The matching bridal bouquet consisted of white Cymbidium Orchids and the Antiqued Hydrangeas. We chose not to add every flower included in the large centerpiece to remain clean and simple. We added three sterling silver julep cups filled with pink Lisianthus and pink Cherry Blossoms to complete the look. The heavy-weight cotton linen we chose was in a Berry tone that added beautiful, contrasting color to the overall floral design.For the second display, we decided to go with a black and white theme using green flowers as the pop of color. We fell in love with this Black Etoile Print heavy cotton linen at Party Rental Ltd and made use of this substantial black glass urn for the tall centerpiece. Since we picked a busy linen we decided on a simple arrangement of green dogwood branches. Always delicate and beautiful, flowering dogwood branches can come in either green, white, pink or red.We added 6 haning, mercury glass votives from the branches as well as several mercury glass cups filled with green Snap Dragons, Mini Hydrangeas, and green Roses. We created a beautiful bouquet with green Cymbidium Orchids, green Roses, green Hypericum Berries, and green Mini Hydrangeas. This bouquet seemed to please everyone for its simple color scheme yet luxurious texture.Thank you again to all the brides that came out on Friday to the Great Bridal Expo and who entered in our raffle contest. In Bloom New York appreciates your support. Don't forget to check back this week for a view of our full set up at the Wedding Salon event at the Roosevelt Hotel on Monday April, 12th.
Last October, In Bloom New York did the floral set up for a private party in Soho and our client asked us to come up with a way to decorate the fireplace since it was still under construction. We had the pleasure of working with Brian Reilly on this project. Brian is an interior design genius and is currently in Milan working for Ralph Lauren. While brainstorming the ideas for the event, Brian suggested covering the fireplace with Wisteria Vines.
With the ideas mapped out in our head, we moved forward and ordered three bundles of Wisteria Vines and 100 stems of deep burgundy Antique Hydrangeas. When the vines arrived, we were pleased to see many pieces of intricately twisted branches. We knew we had our job cut out for us since the vines were dried and not as malleable as they once were and we had to position the installation in a way that we wouldn't damage the walls or the antique fireplace.
Our landscape designer Anthony Dessiprius spearheaded the project and within a couple hours he had the structure up and secured with no more than fishing wire and two nails. Anthony used the best pieces of the bundles and created a natural and organic installation that looked as if it has grown up the fireplace on its own. Once the foundation was complete, we added the stems of the Antique Hydrangeas starting heavier at the bottom and sprinkling more at the top. These stems remained on the structure for a few months and dried naturally and beautifully on it's own.
This nice weather is so inspiring! All we want to do at In Bloom New York is to make arrangement, after arrangement! One of the biggest trends in 2009 and now in 2010 is the Anemone Flower. Whether used in bridal bouquets or in mixed arrangements, these flowers really stand out. We thought we would put together a beautiful bouquet to showcase these extraordinary flowers.
Anemone comes from the Greek word, Amos which means wind. It is sometimes referred to as the "Windflower" because it was believed that wind caused it to grow originally. The Anemone is part of the Ranunculaceae family, both Anemone and Ranunculus stems are soft, hallow and have the same texture.
Anemone flowers come in various colors; white, blue, purple, red and bicolor and have papery petals that open flat to highlight black or white centers. These blooms can we found December-May and is perfect for a winter or spring wedding. We nestled these multicolor Anemone's against white Antiqued Hydrangeas, lavender Freesia, white and pink Lisianthus stems. We wrapped this bouquet with dark purple sheer silk that complimented the purple tones of the arrangement nicely. Enjoy!