Bridal Guide Magazine January/February 2012
We were excited when asked again by Bridal Guide Magazine to create a winter bouquet for their January/February edition. We decided to embrace the winter blues and create a bouquet of deep purples with touches of blue that created an unexpected winter bouquet.
The bouquet consisted of purple hydrangea, Japanese blue delphinium, purple lisianthus and blue gentiana. The combination of flowers gave the bouquet a very lush and textured look without it being too over powering. The colors speak for themselves and made for a beautiful winter clutch.
Enjoy!
A Garden Wedding for a City Bride
One of our favorite sorts of bride is the kind that not only feels open to an interesting design proposal but one that comes to us with a specific concept around which we can design her wedding. That’s why when Lauren came to us with 60 vintage & unique teacups she had been collecting for the year prior to her special day, we wanted to offer a dream design unlike any other in In Bloom history.
Preferring a garden ceremony and reception in a colonial mansion to a city wedding, the bride & groom chose to marry just North of Manhattan at the Round Hill House in Washingtonville, New York.
Given her taste for a romantic & old world wedding, Lauren asked for a primarily white bridal bouquet with pops of green and hints of the most subtle pink out there. We came up with a mix of white freesia, white garden roses, blush ranunculus, and white sweet peas – keeping the stems naturally long.
For the bridesmaid’s bouquets, we simply paired white garden roses and white hydrangeas. For the groom’s boutonniere, we coupled a white ranunculus with sprigs of rosemary. This became the first introduction of herbs later to be seen in the reception table designs.
Pillar candles of varying heights with small groupings of white rose petals marked the aisle for the youngest participant to walk down to the altar.
We decorated the cornice of the birch altar provided by the venue with trailing Spanish moss, spraying dendrobium orchids, light pink & white peonies, and open garden roses.
Pale pink ostrich feathers at each place setting added an interesting element to the two table designs centering around Lauren’s collection of vintage tea cups.
The first design included an antiqued white candelabra with five unique teacups and saucers. Each cup contained a single type of either blush or white peonies, blush or white ranunculus, or white garden roses to keep the design pure.
The fruit bowl table design incorporated green grapes, green apples, brown sugar pears, and touches of white spray roses as well as fresh spearmint in a brushed gold pedestal bowl. Three teacups turned into appropriate candle holders for white tealights.
What a memorable trip outside the city to filfill a dream wedding for Lauren and Jarrod. Congratulations again to you both!
Photo Credits: Growing Tree Photography
-Parker Voss
Table Design at the New York Weddings Event 2011
Wedding design is a favorite area of interest for us floral & event designers, so our participation in the New York Wedding Event yesterday at the Metropolitan Pavilion became the highlight of a great week. This was our first year participating in the annual bridal show, which showcases the talent of the city’s top florists, caterers, photographers, bridal fashion designers, planners, etc.
The basis of our table design centered around new and vintage tableware, transparent and opaque glass, as well as peach, white & gray color palatte we've been wanting to incorporate into floral design for some time now.
The overall table arrangements featured five types of flowers in peach and white. The three handkerchief glass vases – courtesy of Steuben Glass for In Bloom New York – paired beautifully with the vintage, ruffled milk glass containers. We decided on a pure peach arrangement of long-stemmed French tulips and Juliet garden roses for the central arrangement. The medium-size glass handkerchief vase contained white peonies, sweet peas and lisianthus. To the right, a low milk glass hobnail bowl displayed the perfect marriage of peach sweet peas and Juliet garden roses.
For the place settings, we used clear glass for chargers and also found vintage milk glass plates on top of which we set fragrant gardenias. We loved the wavy transparency of the Venetian stemware, and found additional cohesion by adding the clear & milk glass candlesticks.
Here we are (Roshy Naini and Parker Voss) enjoying our final design before the Pavilion doors opened at 5pm.
We always have such a great experience working with New York Weddings, and are grateful for the many new brides, vendors and friends we met last night!
-Parker Voss
Floral Board for American Eagle Outfitters
When American Eagle Outfitters came to us to design a floral board to be hung in their concept store for next season’s collection, we started to think what large, impactful and fragrant flowers would show off best on a 4’ x 5’ platform given the AE brand aesthetic. The American clothing and accessories retailer appealing to 15 to 25 year old girls and guys sought floral décor that freshly showcased the brand’s low-rise jeans, polo shirts, graphi T-shirts, and swimwear. Having seen one of our promotional materials featuring a detail of an anemone bouquet, they asked for a similar hued arrangment.
The final result combined stargazer lilies, purple roses, hot pink roses, white roses, white spider mums, green spider mums, iris, purple stock, pink gerber daisies, and white gerber daisies. We individually watertubed the flower heads before arranging them on a custom floral foam board.
We started arranging from the board's center so as to ensure an even overall arrangment.
The completed work showed off well amongst the company merchandise. Again, it's always a pleasure for us to combine retail and flowers, especially when the project calls for a design or scale out of the ordinary.
-Parker Voss
Spring Floral Trends for Bridal Guide
This month In Bloom had our second major feature in Bridal Guide magazine with our flowers featured in an editorial on Spring floral trends. We contributed several bouquets, each a very simple gathering of white or pink flowers to accessorize but not dominate the overall look.
Along with the March/April spread on Color Theory, our bouquets for this issue used a single color or subtle combination of pinks, whites and greens. The opening image features a bridal bouquet of soft pink roses, hot pink spray roses and seeded eucalyptus tied with two tones of pink satin and sheer ribbons as seen in a later image.
For these full-length shots, we provided a simpler alternative to the bridal bouquet that dominates the look; that is, the untied bouquet of a single flower type – such as the white peony blooms. Other pure options include the elegant yet often underestimated bundle of baby’s breath, or undoubtedly the blush ranunculus seen below. Open garden roses also tend to be a spectacular option coveted by brides for their beautiful fragrant.
Pick up the May/June issue of Bridal Guide to get a closer look at our flowers and the hundreds of wonderfully laid out pages on all things bridal.
-Parker Voss
The Hispanic Society Gala 2010
The Hispanic Society held their annual Fall Gala this past October 5, 2010 at 583 Park Avenue. Since its founding in 1904, the Hispanic Society has promoted the study of the rich arts and culture of Spain and its areas of influence throughout the world and Latin America.
MF Productions seamlessly organized the event, honoring the following individuals and institutions for their exceptional contribution to the Hispanic arts:
Fundación Vallelongo, Fundación Juntos Actuando por la Superación, A.C & Javier Godo, Count of Godo
The gala kicked off with cocktails in the arcade of 583 Park Avenue. The color palette for the evening revolved around the soft greens of antique hydrangeas along with dusty tones of orange & creams. In Bloom decorated the music-filled arcade with two large bar arrangements consisting of camellia leaves, green hanging amaranthus, rust-colored dahlias as well as touches of orange ranunculus and mint roses.
The eight cocktail tables each glowed with three mercury tea lights positioned around a small julep cup arrangement of dark greens, orange dahlias and ranuclus with sprigs of lisianthus.
In Bloom found inspiration for the centerpieces in a floral motif painted on an antique dish from the Hispanic Society's art collection. Our designers aimed to translate a painterly quality to the combination of antique hydrangeas, orange ranunculus, yellow alstromeria, rust colored dahlias, mint & buttercup roses as well as delicate, scented geranium leaves.
We were pleased to achieve our stylistic goals without obstructing the guest and patrons' views of fellow attendees across the table. Like all things fun, the mingling and conversation lasted until the music stopped and the candles burned low.
-Parker Voss
DINNER AT DE SANTOS FOR DAN RAGONE
This past March, Interview Magazine hosted a special fete in honor of their new president Dan Ragone at De Santos restaurant in the West Village. Interview approached us looking for simple yet elegant arrangements for their intimate dinner. Inspired by both the rustic, Tuscan menu and décor of the restaurant, we put together an ensemble of small,white arrangements for the dinner tables as well as flowering branches for the bar and entranceway.
For the entrance table, guests entered the dinner greeted by a tall arrangement of white cherry blossoms. Additional flowering pear branch arrangements decorated each corner of the bar.
Small arrangements of white Ranunuclus, Hydrangeas, Lisianthus, Ginestra and Bouvardia were placed on the dinner tables in alternating heights and sizes. Each arrangement used only one type of white flower to give a clean, chic look. See below for more photos and a link to Interview Magazine's write up. Enjoy!
Wedding Salon Event 4/12/2010
In Bloom New York had the pleasure of participating in the Wedding Salon two weeks ago at the Roosevelt Hotel. We were very excited about this event because it was a great opportunity to meet new brides and vendors in the New York City area. The Wedding Salon is a great event for a florist to showcase their ability because of the opportunity to design a cohesive table with all the components: chairs, place settings, centerpiece, etc.
Immediately, we knew that we wanted to keep the design whimsical with a garden-like feel and to let the gorgeous flowers speak for themselves. The main centerpiece featured a lush mix of green & white Hydrangeas, pink, white & buttercup Ranunculus, hanging green Amaranthus, white & ivory Garden Roses, mint Roses, fuchsia & light pink Peonies and sprigs of mint. We arranged these full flowers in an antiqued white urn set atop a pedestal covered in moss and twisting wisteria branches. Silver glittered birds adorned the centerpiece; we also perched them on the bride and groom's chairs along with Italian Ruscus vines, continuing the garden theme of the table.
We set the table for six using gorgeous vintage-inspired floral plates and gold-rimmed chargers. We chose glassware with gold accents and ornate flatware that complemented the colors of the table beautifully. Stephanie Somodi from Designing the Most Inviting Day created a phenomenal table card along with seating cards that we placed in front of each guest's plate. We loved working with Stephanie who grasped the concept of our design in her creation.
The table also included tea lights of varying heights along with sterling silver & mercury julep cups filled with Peonies, Ranunculus, Jasmine, Lilac, mint sprigs and Garden Roses.
Thank you again to Stephanie Somodi for the beautiful handmade stationary. Special thanks to Brad Schrager Photography for your beautiful images of our table!
Great Bridal Expo in New York
In Bloom New York participated in the Great Bridal Expo held on Friday April 9, 2010 at the Marriott Marquis hotel in Times Square. We were very excited to be involved in this bridal show - it was a great opportunity to meet prospective brides and new vendors. We decided to go against the grain and chose three high cocktail tables instead of the traditional long table. The individual tables allowed us to showcase two different designs and color schemes instead of having a hodgepodge of arrangements and bouquets on a single table.
Our table on the left involved a primarily pink and white color scheme. The tall centerpiece consisted of white Cherry Blossoms, white Cymbidium Orchids, gorgeous Antiqued Hydrangeas, pops of yellow Oncidium Orchids and pink Lisianthus. We left the design very natural and free flowing, allowing the flowers and branches to mix together well.
The matching bridal bouquet consisted of white Cymbidium Orchids and the Antiqued Hydrangeas. We chose not to add every flower included in the large centerpiece to remain clean and simple. We added three sterling silver julep cups filled with pink Lisianthus and pink Cherry Blossoms to complete the look. The heavy-weight cotton linen we chose was in a Berry tone that added beautiful, contrasting color to the overall floral design.
For the second display, we decided to go with a black and white theme using green flowers as the pop of color. We fell in love with this Black Etoile Print heavy cotton linen at Party Rental Ltd and made use of this substantial black glass urn for the tall centerpiece. Since we picked a busy linen we decided on a simple arrangement of green dogwood branches. Always delicate and beautiful, flowering dogwood branches can come in either green, white, pink or red.
We added 6 haning, mercury glass votives from the branches as well as several mercury glass cups filled with green Snap Dragons, Mini Hydrangeas, and green Roses. We created a beautiful bouquet with green Cymbidium Orchids, green Roses, green Hypericum Berries, and green Mini Hydrangeas. This bouquet seemed to please everyone for its simple color scheme yet luxurious texture.
Thank you again to all the brides that came out on Friday to the Great Bridal Expo and who entered in our raffle contest. In Bloom New York appreciates your support. Don't forget to check back this week for a view of our full set up at the Wedding Salon event at the Roosevelt Hotel on Monday April, 12th.
Anemone Bouquet
This nice weather is so inspiring! All we want to do at In Bloom New York is to make arrangement, after arrangement! One of the biggest trends in 2009 and now in 2010 is the Anemone Flower. Whether used in bridal bouquets or in mixed arrangements, these flowers really stand out. We thought we would put together a beautiful bouquet to showcase these extraordinary flowers.
Anemone comes from the Greek word, Amos which means wind. It is sometimes referred to as the "Windflower" because it was believed that wind caused it to grow originally. The Anemone is part of the Ranunculaceae family, both Anemone and Ranunculus stems are soft, hallow and have the same texture.
Anemone flowers come in various colors; white, blue, purple, red and bicolor and have papery petals that open flat to highlight black or white centers. These blooms can we found December-May and is perfect for a winter or spring wedding. We nestled these multicolor Anemone's against white Antiqued Hydrangeas, lavender Freesia, white and pink Lisianthus stems. We wrapped this bouquet with dark purple sheer silk that complimented the purple tones of the arrangement nicely. Enjoy!
