In Bloom New York – Floral Special Events Floral inspirations and design!

2012 Land Rover Evoque Premiere at the Guggenheim

The new Land Rover Evoque made its mark on the Guggenheim this past November as a local dealership hosted an event to show off their newest addition. We were excited to be working with them and helping to design the concept for their space and bring in the decor for the event. When we arrived at the Guggenheim prior to the event we were fascinated by the amazing piece currently on display. The artist, Maurizio Cattelan, is credited with creating some of the most unforgettable images in recent contemporary art. The pieces were suspended from the ceiling in a fashion that provided a unique perspective from each level.

The dealership brought in this amazing metal and wire model sculpture of the new Evoque. The life size work of art looked like it belonged at the Guggenheim as a permanent display piece. Once they got the lighting setup the piece really came to life and set the mood.

During the cocktail hour we kept the arrangements clean and simple using stainless steel cube vases filled with white peonies and folded Thai leaves.

The bar arrangements were housed in large stainless steel cylinder vases filled with curly willow, white peonies, white hydrangea and folded leaves.

We were inspired by the great art and architecture of the Guggenheim when making the pieces for this event. Everything came together perfectly and the event went as smooth as possible. A great venue to enhance with flowers and we were so lucky to be able to experience the great art!